Indonesian mobile phone owners more likely to notice outdoor advertising

outdoor advertising research indonesia

Market Research : Finding No: 6186

Street banners are seen by almost 110 million Indonesians during an average week, 80 million see posters and around 70 million notice billboards or cigarette shop ads, out-of-home advertising awareness data collected from over 30,000 Indonesians (14+) by Roy Morgan shows.

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Have telcos overlooked a $1.7b mobile phone market?

non-smartphone owners

Market Research : Finding No: 6178

Australian consumers now have a $10billion annual mobile phone bill. Service providers are understandably focused on wooing high-spending, data-hungry smartphone users, but there’s a long-forgotten bloc of traditional mobile users with little interest in touch screens, apps and 4G networks. They make the odd call, send the odd text, and quietly pay telcos over $1.7 billion a year, the latest telecommunications data from Roy Morgan Research shows.

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Melbourne’s movie boom vs Sydney’s cinema slump

April 17 2015

Melbourne has surpassed Sydney as the film-going capital of Australia. Melburnians made a record 20.66 million visits to the cinema last year, while Sydneysiders went just 18.28 million times—the fewest total visits since 1997, the latest data from R...

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State of the Nation Report No.19

Australia

Spotlight on Australians' Health

state of the nation report 19 

Federal 2 Party Vote

Morgan Poll - April 11/12 & 18/19. 3,314 electors Party
  • ALP

    53%
  • L-NP

    47%

Confidence Ratings

Latest Updates Latest Business Confidence and ANZ-Roy Morgan Consumer Confidence Ratings
  • Australian Business Confidence; 09/04/15

    112.4
  • Australian Consumer Confidence 21/04/15

    108.8
  • Chinese Consumer Confidence 21/04/2015

    144.5
  • Hong Kong Consumer Confidence 24/03/2015

    137.0
  • Indian Consumer Confidence 22/04/2015

    124.2
  • Indonesian Consumer Confidence 31/03/2015

    154.1
  • NZ Consumer Confidence 23/04/2015

    128.8
  • Singaporean Consumer Confidence 22/04/2015

    125.7
  • South Korean Consumer Confidence 24/03/2015

    78.6
  • Taiwanese Consumer Confidence 24/03/2015

    101.7
  • Thai Consumer Confidence 22/04/2015

    114.4
  • Vietnamese Consumer Confidence 22/04/15

    140.2

Unemployment

Latest Roy Morgan Unemployment & Under-employment Estimates - March 2015
  • Unemployment

    10.8%
  • Under-Employment

    7.7%

Top News Sites

Australia - June 2014 Website visitors 14+
  • news.com.au

    5,182,000
  • SMH

    4,137,000
  • ABC News

    3,152,000
  • Nine News (ninemsn)

    2,830,000
  • dailymail.co.uk

    2,759,000

Testimonials

About Roy Morgan Research

Quote While we use Roy Morgan to uncover and track travel trends, a key benefit is the ability to match a range of specific behaviours or perceptions across different target audience segments  Quote

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